How AI Can Improve Your App

How AI Can Improve Your App

Artificial Intelligence (AI) is the most recent buzzword in the technosphere, claiming to improve the lives of tech workers and gamers around the globe. But so far, we’ve not seen many tangible results, only reports from a Google engineer claiming an AI he managed was sentient (later proved wrong). 

This false alarm aside, the technology exists and, if harnessed correctly, can improve apps of all kinds to benefit your customer or your business workflows significantly.

We think these points listed below will make you rush to engage with a Toronto app development service to see how to improve your business app with AI.

Automation

AI has been proven to outshine the human brain in activities like chess and logical reasoning, so it stands to reason there is potential for rational decisions and predicting human behavior.

You’ve seen this in action in online stores, recommending products that it recognizes others have liked or that pair well with your recent purchases.

Automation has a place in all kinds of apps, including game creation, business management and lifestyle, making users feel comforted and heard.

Learned Patterns

Using Natural Language Processing (NLP) paired with Machine Learning (ML), AI apps can recognize patterns made by the user base and make subsequent users’ sessions easier.

Examples of this can be seen in chatbots providing customer support functions. Large technology firms will use these functions to triage customer problems and even resolve some before they need to use valuable human resources.

Real-Time Actions

When processing takes some time or requires an internet connection, AI inbuilt into a mobile application can provide real-time functions customized to suit its task.

Real-time language translation or device/facial/emotion recognition are great examples of this. Instead of pulling from an online database, the AI can learn to recognize and decipher this information in real time. 

This kind of real-time application can already be seen in Baidu (Chinese search engine) and Fyle (expense management app).

Automated Responses

Responding to customer inquiries and queries can be a whole job, but repetitive queries and questions can take their toll and waste precious resources.

Questions can be understood by AI technology, and it can then, in turn, offer responses or itself respond with appropriate answers.

Outlook and Gmail have incorporated this functionality into their email applications, analyzing customer responses and learning common patterns to offer automated replies to their customers. This kind of automation saves their users time in responding to emails and gives their brand a reputation for making their life easier.

Security Breach Detection

Worried your app may be insecure? Or just want to protect it from a breach?

AI code in mobile apps can analyze user input anonymously, detect irregular or nefarious behavior, and even implement measures to prevent access it doesn’t trust. 

With cybercriminals also starting to use this technology, it won’t be long before conventional methods become unable to detect these new attacks.

AI breach detection can also give your users and customers a level of trust in your product or service.